DeafMetrix Cookie Policy

Last updated: 15/08/2025

This Cookie Policy explains how DeafMetrix (“we”, “our”, “us”) uses cookies and similar tracking technologies when you visit our website https://www.deafmetrix.com.

It applies worldwide and is designed to meet:

  • UK General Data Protection Regulation (UK GDPR)

  • EU General Data Protection Regulation (EU GDPR)

  • Privacy and Electronic Communications Regulations (PECR)

  • California Consumer Privacy Act (CCPA/CPRA)

  • Other applicable global privacy laws

Where laws differ, we follow the rules that give you the strongest protection.

1. What Are Cookies?

Cookies are small text files placed on your device when you visit a website. They help websites function, remember preferences, and analyse performance. We also use related technologies, such as:

  • Pixel tags (tracking codes embedded in pages or emails)

  • Local storage (data saved in your browser for future visits)

  • Session storage (temporary data for your current browsing session)

2. Types of Cookies We Use

We may use the following types of cookies:

Strictly Necessary Cookies

  • Essential for the website to function securely and correctly.

  • Cannot be switched off.

Performance and Analytics Cookies

  • Help us understand how visitors use our site.

  • Allow us to improve performance and usability.

  • Example: Google Analytics.

Functionality Cookies

  • Remember your preferences (e.g., language settings, accessibility features).

  • Provide a more personalised experience.

Targeting or Advertising Cookies

  • Deliver relevant marketing messages.

  • Track the performance of campaigns.

  • Only used if we introduce advertising features in the future.

3. Why We Use Cookies

We use cookies to:

  • Ensure the website functions properly.

  • Improve speed, security, and reliability.

  • Remember your settings and preferences.

  • Analyse website usage for service improvements.

  • Provide tailored content and recommendations.

  • Support accessibility features for all users.

4. Third-Party Cookies

Some cookies are placed by trusted third-party services, such as:

  • Google Analytics — visitor and performance tracking.

  • Vimeo/YouTube — tracking when playing embedded videos.

  • Meta Pixel — (if used in future) marketing campaign performance tracking.

Third-party cookies are controlled by the provider’s own privacy policy.

5. Global Consent Rules

  • UK & EU visitors: We will only place non-essential cookies (e.g., analytics, advertising) after you give consent via our cookie banner.

  • California residents: You have the right to opt out of the sale or sharing of your personal information, including through cookies.

  • Other countries: We apply the most protective approach available under applicable laws.

6. Managing Your Cookies

You can control cookies by:

  • Adjusting your preferences via our cookie banner at any time.

  • Changing your browser settings to block or delete cookies.

  • Using links to manage cookies in major browsers:

    • Google Chrome

    • Mozilla Firefox

    • Safari

    • Microsoft Edge

Please note: Disabling some cookies may affect how our website functions.

7. How Long Cookies Last

  • Session cookies expire when you close your browser.

  • Persistent cookies remain on your device for a set period or until you delete them manually.

8. Updates to This Policy

We may update this Cookie Policy periodically. Changes will be posted on this page, and significant updates may be communicated via our cookie banner.

9. Contact Us

If you have questions about how we use cookies, please contact us:
Email: deafmetrix@outlook.com
Website: https://www.deafmetrix.com